To set up an Bidding signals configuration, follow these steps:
Access the left-hand menu.
Navigate to Data and reporting.
Select Bidding signals.
Click on the 'Create new config' button.
For a visual guide on how to set up a configuration, you can refer to the video provided.
The entire process consists of several steps:
Step 1: Name your configuration and set up the required transformation type. Alvie offers three types of data transformations: Profit transformation, Event lookup value transformation, and Item lookup value transformation.
Step 2: Select and set up the required target. Available targets include Google Analytics 4 (GTAG and Firebase), Google Tag Manager (Server-side), Google Ads, and Facebook Ads.
Step 3: Finally, activate your configuration.