This target enables the direct sending of Enhanced signals output to Google Ads.
Review the documentation to better understand how the output data is sent to Google Ads.
Working with this type of target requires specific settings when sending events. Please follow the guide here for Google Ads: Click conversions.
Ensure that you properly adjust Google Ads to receive transformed information from Enhanced signals. You can learn more about the required settings here.
1. How to set up this target
When you reach Step 2, simply select 'Google Ads - Click Conversion' as the target to send the events to.
2. How to set up an Auth account
This is the account ID of the Google Analytics account to which you want to send the events.
For example: 123456789
3. How to set up a Google Ads account ID
This is the account ID of the Google Ads account to which you want to send the events.
For example: 123456789
4. How to set up a Conversion action ID
This is the Conversion action ID of the Google Ads conversion action to which you want to send the events. The Conversion action ID is unique to each conversion action.
You need to set up conversion action for click conversions in Google Ads in order to be able to receive information properly from Alvie. Follow this documentation (Part 1) to set up an import for click conversion action.
You can find the conversion action ID in the Google Ads by checking in the browser URL of your given conversion action and ctId parameter.
For example: if the URL is: https://ads.google.com/aw/conversions/detail?ocid=1134432566&ascid=1132346399&ctId=1486031106[…] Then the conversion action ID is 1486031106.