You can easily access all created Budget optimiser models from the overview page. To access the overview page, simply follow these steps:
Go to the left-hand menu.
Select Marketing evaluation.
Choose Budget optimiser.
Upon landing on the Budget optimiser models overview page, you will find a list of all the created Budget optimiser models. From this page, you can take various actions, as explained below:
In general, on the Budget optimiser models overview page, you can see the following information:
Budget optimiser model configuration name
Type of attribution model used for this Budget optimiser configuration
Last edited date and editor
Status of the Budget optimiser model configuration
You can filter and sort the table of Budget optimiser models using these parameters.
To access the Budget optimiser dashboard and run an analysis, simply click on the card associated with the Budget optimiser model.
Additionally, specific actions for the Budget optimiser model configuration can be accessed through the 'More' menu (indicated by three dots on the right side of each Budget optimiser model configuration).
1. How to edit the budget optimiser model configuration
If you want to access the Budget optimiser model configuration and make changes, simply follow these steps:
Click on the 'More' menu.
Choose 'Edit this model'.
You will be taken to the same flow as during the Budget optimiser model setup, where you can easily update the required values.
2. How to activate the budget optimiser model configuration
Activation is only required if a model was created and saved as a draft or if it has been paused.
If you have saved the Budget optimiser model configuration as a draft during the creation process, it will not be activated until you take additional actions.
To activate the configuration of the Budget optimiser model, follow these steps:
Click on the 'More' menu.
Choose 'Activate this model'.
Once you have completed these steps, your Budget optimiser model configuration will be activated and start running.
The same applies if you have paused a model for any reason and want to activate it again.
3. How to view detailed status for the Budget optimiser model configuration
If you want to view the detailed status of your Budget optimiser model configuration, you can do so by following these steps:
Click on the 'More' menu.
Choose 'View detailed status'.
This will open a popup window displaying the detailed view of the status for your Budget optimiser model configuration:
4. How to delete the Budget optimiser model configuration
If you need to delete a Budget optimiser model configuration, you can do so by following these steps:
Click on the 'More' menu.
Choose 'Delete model'.
Simply follow the steps demonstrated in this video: