You can easily access all created attribution models from the overview page. To access the overview page, simply follow these steps:
Go to the left-hand menu.
Select Marketing evaluation.
Choose Attribution models.
Upon landing on the attribution models overview page, you will find a list of all the created attribution models. From this page, you can take various actions, as explained below:
In general, on the attribution models overview page, you can see the following information:
Attribution model configuration name
Type of attribution model
Last edited date and editor
Status of the attribution model
You can filter and sort the table of attribution models using these parameters.
To access the attribution model dashboard and run an analysis, simply click on the plate associated with the attribution model.
Additionally, specific actions for attribution model configuration can be accessed through the 'More' menu (indicated by three dots on the right side of each attribution model).
1. How to edit the attribution model configuration
If you want to access the attribution model configuration and make changes, simply follow these steps:
Click on the 'More' menu.
Choose 'Edit this model'.
You will be taken to the same flow as during the attribution model setup, where you can easily update the required values.
2. How to activate the attribution model configuration
Activation is only required if a model was created and saved as a draft or if it has been paused.
If you have saved the attribution model configuration as a draft during the creation process, it will not be activated until you take additional actions.
To activate the configuration of an attribution model, follow these steps:
Click on the 'More' menu.
Choose 'Activate this config'.
Once you have completed these steps, your attribution model configuration will be activated and start running.
The same applies if you have paused a model for any reason and want to activate it again.
3. How to view detailed status for the attribution model configuration
If you want to view the detailed status of your attribution model configuration, you can do so by following these steps:
Click on the 'More' menu.
Choose 'View detailed status'.
This will open a popup window displaying the detailed view of the status for your attribution model configuration.
4. How to delete the attribution model configuration
If you need to delete an attribution model configuration, you can do so by following these steps:
Click on the 'More' menu.
Choose 'Delete configuration'.
Simply follow the steps demonstrated in this video: