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Compatible with the following data sources:
DV360
What this report is about
The DV360 performance report focuses on analyzing the performance of campaigns run through DV360. It provides insights into key performance metrics such as impressions, clicks, conversions, viewability, and cost. It allows to track the effectiveness of the campaigns, identify trends, and make data-driven decisions to optimize their advertising strategies.
The report typically includes data on campaign performance, audience targeting, creative performance, placement performance, and overall media spend. It helps understand the impact of DV360 campaigns and provides actionable insights to improve campaign performance and ROI.
How to use this report
To benefit from the DV360 performance report, you need to follow these steps: