Alvie checks your TikTok Ads accounts for a multitude of different things that can help you improve its performance and ultimately help you get a better return on your investment.
The following rules are monitored across your TikTok accounts:
Best Practices
Alvie currently has no recommendations of this type for TikTok
Performance
1. TikTok Account Conversion Drop Daily
Some of your accounts have experienced significant drops in daily conversions (over 80%) compared to their historical same-weekday average.
2. Accounts with significant daily spend drop
Some of your accounts have experienced a significant drop in daily spend compared to their historical same-weekday average. Review these accounts to ensure the drop is intentional and investigate potential issues.
3. Accounts with significant daily spend increase
Some of your accounts have experienced a significant increase in daily spend compared to their historical same-weekday average. Review these accounts to ensure the increase is intentional and aligned with your goals.
4. Campaigns with significant daily conversion drop
Some of your campaigns have experienced a significant drop in daily conversions compared to their historical same-weekday average. Review these campaigns to ensure the drop is intentional and investigate potential issues.
5. Campaigns with significant daily CPA increase
Some of your campaigns have experienced a significant increase in daily CPA compared to their historical same-weekday average. Review these campaigns to ensure the increase is intentional and investigate potential issues.
6. Campaigns with significant daily CTR drop
Some of your campaigns have experienced a significant drop in daily CTR compared to their historical same-weekday average. Review these campaigns to ensure the drop is intentional and investigate potential issues.
7. Campaigns with significant daily ROAS drop
Some of your campaigns have experienced a significant drop in daily ROAS compared to their historical same-weekday average. Review these campaigns to ensure the drop is intentional and investigate potential issues.
Errors
Alvie currently has no recommendations of this type for TikTok